A productive meeting was held between the Foodstuffs Merchant syndicate , represented by Mr. Zuheir Harb, Director General of the Association and strategic partner of the International Food and Technology Exhibition, and a number of representatives from Russian and Jordanian companies, as well as the Russian Export Center. The meeting aimed to explore avenues of cooperation in the food industry and to enhance trade exchange between the two sides.

During the meeting, the participants emphasized the importance of Russian companies participating in the International Food and Food Technology Exhibition, as it provides a strategic platform for showcasing products and building partnerships. The attendees also highlighted the Russian market as a promising destination for food products due to its large consumption volume and the unique investment opportunities it offers.

This initiative is part of the Foodstuffs Merchant syndicate ongoing efforts to support local exporters, open new markets for their products, and encourage trade exchange with global markets that have high potential.